Portfolio
Branding
Visual Identity
01. ZVRK Vending Machine
Logo Design & Brand Guidelines
Selected Parts of the Brand Book / Made in 2022.
A Playful Delight For ZVRK, the automated cotton candy robot, I embarked on a delightful journey to create a brand that speaks to children and radiates positivity. From designing the logo and lovely website, to the careful selection of colors that evoke trust and joy, every element was meticulously chosen to resonate with the target audience. The brand’s essence is encapsulated in the cheerful font of the logo, echoing the playful spirit of ZVRK’s creations.
02. The Bridge
Brand Guidelines
Selected Parts of the Brand Book / in progress
For The Bridge, I was in charge of developing a complete brand guidelines document from the ground up.
My responsibilities included:
• Creating a full visual direction for the brand
• Defining the color system, typography, layout structure, and tone of voice
• Establishing rules for logo usage and brand identity application
• Designing visual guidelines for the website, social media, internal documents, and corporate presentations
The project is currently in progress, but the core brand foundation and design system have already been strategically defined.
03. "Microfarm" Microgreens
Logo design, brochures, stickers, business cards, website design, PRODUCT photography, Social Media videography
